Inventor, Designer, and Entrepreneur, Steve Callow, has been innovating in the sexual wellness, medical device, and adult products industry for over 15 years. His innovations have resulted in over 9 new and specialized categories of products.
With 13 patents and 9 trademarks to his credit and more underway; Steve is recognized as a Sexual Device Expert at the United States Patent and Trademark Office.
He has been contributing author to many trade magazines and is a frequent panelist at trade conventions.
Quoted in Playboy Magazine, Forbes, Men's Health, etc... Steve Callow has been a trendsetter in the adult/sex gear industry creating innovative products and delivering orgasmic experiences to Perfect Fit Brand customers and followers.
Perfect Fit Brand CEO Steve Callow with XBIZ 2018 "LGBT Pleasure Products Company of the Year" Award and previous awards from XBIZ, AVN, and East Coast News.
2018 XBIZ* "LGBT Pleasure Products Company of the Year"
Read the press release "Perfect Fit Brand Named XBIZ "LGBT Pleasure Products Company Of The Year; CEO Steve Callow is a Dedicated Sponsor of LGBTQ Events, Organizations" on our Press Release page.
Perfect Fit Brand was been nominated for 7 2018 XBIZ Award Nominations
1 Couples Sex Kit/Toy of the Year: Zoro
2 Male Sex Toy/Line of the Year: Play Zone
3 Male Pleasure Products Company of the Year
4 Gay Sex Toy/Line of the Year: The Bumper
5 LGBT Pleasure Products Company of the Year (We won! see above)
The 16th annual XBIZ Awards coincided with the biggest industrywide conference, XBIZ 2018 on January 18, 2018 in Los Angeles. The event united webmasters, content producers, cam networks and studios, virtual reality players, models/performers and solution providers, for boundless business opportunities in the world capital of adult.
In 2009 we knew there was need for cock ring fit improvement. So we developed the SpeedShift ring, the first locking ring with 17 adjustments. It had14 more adjustments then our competition.
We then questioned why rings had to always bind instead of just fit properly. Silicone and TPR stretchy rings always bind because they need to be stretched to fit properly.
In 2013 we went back to the drawing board and developed a radical new sizing system for fixed rings. The new sizing added 10 new sizes to the ring chart. Now 0.1” increments versus the old 0.25” increments.
This was a big idea and required testing. In 2014 we hired a third party company to run focus groups.
We had to test:
Our new flat shape which would replace the old rounded shape
The stretchiness of the ring, so it could be easily put-on but also not be stretched during use
The sizing system to see if it really worked. We had made 14 sizes of rings.
Wonder what our 17 consumer testers had to say? Well, for starters, 15 chose sizes that were only available from Perfect Fit
Here's what else they had to say.
· 16 of 17 liked the rings they tested
· 17 of 17 liked the material... a lot!
· 15 of 17 said the degree of stretchiness was "just right"
· How does it feel? 5 said "amazing" and 10 said "great"
· 15 of 17 felt that the unique profile made a difference in level of comfort
· 16 of 17 found a size that fit them, perfectly
And the PRESS Agree!